Part 1, Part 2
Here's a hugely inspiring example of a couple building an online business by making the most of their hobby:
When you want clients or customer these days, you need a website. A hard-copy directory doesn't quite cut it anymore. When you want an online business, building a website doesn't necessarily mean it'll attract any visitors.
Most likely it won't! That is, until you start building smartly.
At some point I realised that my simple brochure website wasn't getting me any clients. That's logical - nobody could find my site. Well, they couldn't until I'd written a few short articles with advice to help people get to grips with some difficulties.
That's when I started looking for a solution. Here's the story...
I realised that my cobbled together website would no longer do. I needed a professional looking site. I started asking web designers what they could do with my original site. Out of interest, I had just added the odd few pages over the years - nothing particularly fancy, but helpful to visitors nevertheless.
"How much does it cost ...?" "HOW much did you say?"
I soon realised that I'd have to hand over a small fortune to a website designer. However, I'd still have to supply all the content, with the right keywords - ideally those that were in demand with a winnable supply. Yes... and how was I suppose to learn about that?
If I wanted anything else added - such as newsletter sign ups, blog, forum, contact form, etc., they could work out a 'favourable' price for me.
And, by the way, I would subsequently have to pay each time I wanted a letter changed!
Oh please... I may as well do it myself.
Endless hours spent searching, although I didn't have a clue what I should be searching for.
Endless lurking on forums, trying to understand what contributors were on about. What did this and that word or phrase mean?
What did I actually need to know?
I didn't know what the 'right' programme to build a website looked like, other than 'as simple as they come'. I aimlessly searched for whatever it was that I might need.
Then followed several false starts with programmes that promised I could do it all in 20 minutes or so. Mistake (for far too many reasons I could mention here)!
More hours were wasted registering a 'domain name' (if you are not familiar: the name in the address bar). What is 'Whois'? Why should I care? Can I use any name?
I registered the wrong domain names - the ones with no meanings and, 'oh... I don't like that one now...'
All the so-called 'gurus' had failed to mention how important it is to get the name just right and whether it should be .com, .uk or .anything.
Then the trouble really started:
Well... you get my drift...
Hours and days were wasted trying to get things to work and look OK-ish, let alone looking professional.
If you can find a path with no obstacles, it probably doesn't lead to anywhere."
Frank A. Clark
At one point I had support tickets running with three different companies for various reasons I won't bore you with. Two of them took days to answer and/or didn't read my questions properly... SIGH...
Endless trying to figure things out myself, endless frustrations and late nights AGAIN.
One of the companies I was dealing with was absolutely superb though.
They responded very quickly and sorted problems out efficiently. They were letting me know if there was going to bit of a delay (not days - just a few hours!) and why - even when when all we could do was to wait for the other outfits to act.
I knew I had come 'home'. What a shame I hadn't done so before - it would have saved me most of the above hassle, the wasted time, the costs, frustration, lonely battles, wasted opportunities and a sore head. Why? The programme has the whole caboodle and no snake-oil in site.
If other non-techies managed to be successful with it, I could be too.
There is a step-by-step video action guide - from start to finish, with every phase in building your business. There is a friendly forum with on-subject discussions only - and now also a support chat pop-up for immediate help.
I can have the forums, newsletters, blogs, contact forms - if and when I want them - all included, with the all the help, explanation and hand-holding if I need it.
Months after I started I kept discovering 'extras' which were never even mentioned before buying.
I could have had the site built for me if I wanted it - for less than quoted elsewhere and with much more of a chance of success (i.e. people finding it at the very least). But I could see how easily I could achieve success doing it all by myself following that Action Guide.
Remember my comments about all that stuff in my head? I'm slowly emptying it all on these pages. I now literally reach thousands of people a day and earn a living from it too.
I hope this article has inspired you to create your own success story - and I hope you have fun along the way too!Symphony of Love